The Weather Underground Review

The Weather Underground Review During the Vietnam War, a radical protest group rose up on the campus of the University of Michigan. Weathermen, as they became called in everyday vernacular, were actually nothing like weathermen at all – they protested, rioted, bombed, and broke people out of jail, to mention a few of their actions. The name was formally changed to Weather Underground Organization a year after the founding, and their acts of terror followed shortly after.Earlier in the semester, a documentary about the Environmental Liberation Front was viewed. In this documentary, titled If a Tree Falls, a radical protest organization rises up to confront environmental issues. In this essay I will compare and contrast the two. The Weather underground Organization was formed in order to protest the United State Government's intervention in Vietnam, although it expanded to an array of other issues as time passed. The Civil Rights Movement became another catalyst for protest, as the notion of â€Å"black power† was not something very appealing to the members.Bill Areas, a prominent leader of the group, owned because he was upset with the war in Vietnam and wanted to do something about it. The group was nonviolent towards people and to this day says that they never killed an innocent person. Three of their members died when a bomb they were making exploded, but that was all. They bombed mostly government buildings and some banks, with notable attacks being done on the United States Capitol building, The Pentagon, and the New York Police Department.These attacks were all done to send a message of fear to the people in power in an effort to make them change their ways. To justify the actions of the group, Bill Areas was quoted saying, â€Å"Large numbers of people are broken from the notion that the system is working for people, that the system is just or humane or peaceful. † The United States government reaching peace with Vietnam toward the mi ddle of the sass was the reason for the organization going out of style, as they had no Issue left to protest.The Environmental Liberation Front was formed after a group of people became upset with how government policies were favorable for businesses looking to expand and remove forestry. Within the group, which only served o protest, there was a small cell that turned to arson in order to perpetuate their views. The leader, Daniel McGowan, organized various attacks on businesses and corporations that were cutting down trees. One of the better- known attacks was at a Colorado ski resort that resulted in hundreds Of thousands of dollars in destruction.The group was also nonviolent toward people, having never claimed a life. The Environmental Liberation Front leaders that were purporting the violent attacks were captured and arrested by United States Federal officials and tried in court in the last couple of years. Both of these organizations have many things in common; beginning wit h them being categorized as terrorist organizations. The terrorist organizations were founded in response to a public issue that they felt was not receiving enough attention and quickly turned to violence to get their message sent to the people in power.Both Bill Areas and Daniel McGowan were strong leaders with a substantial following of people, too. The attacks carried out by the organizations were also very meticulously planned out as to not kill any civilians, which would have seen the reaction from the government and police be much more significant. Their targets were similar then, in that regard, as it was entirely buildings that were bombed. The Weather Underground Organization's reason for formation and action was due to the Vietnam War, which they strongly opposed.The reason that the Environmental Liberation Front's formation was entirely different; it was completely related to the destruction Of trees by businesses. Therefore, their targets differed in scope. The Weather u nderground Organization almost exclusively bombed government buildings, with some banks added in. To the contrary, The Environmental Liberation Front targeted businesses that cutting own forests for their personal benefit. The organizations both differed in how they faded out.The end of the Vietnam War saw the Weather underground Organization lose it's relevance while the arrests of leaders in the Environmental Liberation Front caused it to cease its violent attacks. The class defines a terrorist act as something that has political motives, involves violence or the threat of violence against noncombatants, intends to have far-reaching psychological repercussions, and is perpetrated by people who believe they are altruists. The Weather Underground Organization had al the makings of a terrorist organization based on this four-part definition.The motives of the group were entirely political; it was created in response to the United States Government authorizing involvement in the Vietn am War and also grew in scope during the Civil Rights Movement. Without the political catalysts to get the organization started, it would not have been formed in the first place. Violence was found throughout the organization, as their attacks involved bombs on buildings, as well as freeing a person from prison. The threat of violence continued in the wake of attacks, as people ere constantly worried that their building was next.Moreover, the victims were noncombatants, as they were simply working for the government. The psychological repercussions were intended to be far reaching -? to the executive branch of the United States Government. They intended to influence the government at all levels to change their ways. Finally, the perpetrators were acting as if they were altruists. Clearly they felt that the Vietnam War was wrong and that, by their actions, they were going to make things right. During the Vietnam War, a radical protest group rose up on the amass of the University of M ichigan.

Haier, an international icon: Success Factors and Market Challenges Essay

Born out of Qingdao Refrigerator Factory in 1984, the Haier (pronounced â€Å"high-er†) Group is China’s largest home appliance manufacturer (Wang and Ong 2007), and the world’s fourth largest white goods manufacturer (Chen 2008). Haier was ranked first among China’s Top 10 Global Brands by the Financial Times in 2005 (Haier’s company facts 2008). It was also ranked 86th among the world’s 500 Most Influential Brands by World Brand Lab in 2006 and is the only Chinese brand to be among the top 100 for three consecutive years. (Haier’s company facts 2008). Its Chairman and CEO, Zhang Ruimin who was appointed in 1984 as the director has been credited for pulling Haier out of bankruptcy to become a global corporation (Zhang Ruimin 2006) with annual turnover of USD16.2 billion in 2006 (Haier’s company facts 2008). Zhang was ranked 26th among World’s Most Respected Business Leaders by the Financial Times in 2005 and 6th among Asia’s 25 Most Powerful People in Business by Fortune magazine in 2004Haier’s key markets are China, Europe, USA, Japan (Beebe et al 2006) and India (Mumbai 2007). It has over 240 subsidiaries and 87 trading companies, design centers and industrial parks and over 50,000 employees worldwide (Haier’s company facts 2008). HAIER’S PATH TO SUCCESSIn 1984, CEO Zhang Ruimin took over the nearly bankrupt refrigerator factory (Lin 2005, 1). Today, Haier is known as a global brand. How did it become such as a success (Lin 2005, 1)?Strong leadership, customer service, product quality, innovation, speed, pricing, positioning, localisation of design, production and sales, latecomer advantages and market entry strategy are among the top ten factors for Haier’s success. Strong LeadershipZhang Ruimin (Zhang), Chairman and CEO of Haier is described as down-to-earth and a charismatic leader who has worked his way up (Chinaview People: Zhang Ruimin 2003). Zhang demonstrated out-of-the-box thinking and risk-taking when he combined traditional Chinese philosophy with modern Western management style (Chinaview People: Zhang Ruimin 2003) and avoided following norms of the industry (Wu 2003). â€Å"From the OEC management model of â€Å"Never Leave Today’s Work Till Tomorrow† and â€Å"Daily Settlement Leads to Daily Improvement† to the market chain management†, Zhang’s unique management ideas have won praises and is much of a discussion topic among management specialists and top universities around the world (Chinaview People: Zhang Ruimin 2003). Zhang’s aspiration for Haier to become a global brand began during the early stage he took on the factory (Liu and Li 2002, 701) With this ambition, Zhang set clear objectives and focuses in building the brand, diversifying product lines, going international and now building a global brand name in different phases (Haier’s development strategy 2008). In 2006, for the fourth consecutive year (Haier introduction 2008), Haier was ranked first for overall leadership among Chinese companies in the Wall Street Journal Asia’s annual survey of Asia’s 200 Most Admired Companies (Areddy 2006). Customer ServiceHaier aims to provide excellent customer service to gain an advantage over Western rivals who can be more complacent (Business in China: Double Star Group and Haier Group succeed without the consultants 2003, 14). To achieve this, Haier developed a customer-focused culture by reducing the distance between employees and customers requiring all employees to sell products, listen to customers and understand rivals’ products on a regular basis (Denison 2001, 222). Haier also set up more than 11,000 customer service centres in 160 countries (Yi and Ye 2003, 204) hiring and training locals to provide after-sale service to local customers (Li and Chen 2007). Haier’s dedication to customer service has won the â€Å"Five Star Diamond Award† presented by the American Quality and Service Society (Haier 1996). Product QualityZhang knows that the key to survival and future development is to establish and continue to improve product quality. To drive the  importance of quality, Zhang ordered responsible workers to destroy 76 defective refrigerators (Xu et al 2006, 30-31). As a result, Haier received the first ever National Gold Medal Award in China’s refrigerator industry (Haier 1988) and ranked first in China’s Top 15 Brands by Forbes (Kim 2003). InnovationTo improve its technology knowledge and create innovative products, Haier has been increasing investment in research and development (R&D) (Duysters et al 2008, 16) establishing an extensive global R&D and design network (DiPaolo and Li 2007). Its R&D investment is significantly higher than the market average – RMB6.7 billion in 2006, equivalent to 6.2 percent of its sales (DiPaolo and Li 2007). Haier also formed alliances with leading companies such as Liebherr, Philips, Mitsubishi and Toshiba to acquire manufacturing and technological know-hows, expand product lines as well as enter foreign markets (Duysters et al 2008, 11-12). The basis of China’s advantage is low-cost labour (Zeng and Williamson 2007, 27). Haier is take advantage of the cost advantage to provide high technology, choice and customised and specialty products at low price (Zeng and Williamson 2007, 55). Using cost innovation, Haier gained brand awareness in the US by making compact refrigerators and wine chillers to the mass market (Jain, Malik and Cruickshank 2006, 21). SpeedHaier understands that the speed in bringing products to customers to satisfy their needs before rivals is important to win them over (Wu 2003). Since entering US markets, Haier has gained one-third (Lin 2005, 2) of market share in the compact refrigerators for dormitories and offices and created the market for stand-alone wine coolers (Haley and Haley 2006, 46). PricingChinese products are often viewed as low quality (Xin and Yeung 2007). Aware of the poor image of Chinese products, Haier price its products at a five per cent premium over its Korean rivals, LG and Samsung (Chinese consumer durable firms eye a bigger piece of action 2008) so that its products will be perceived as â€Å"top-of-the-line† (Gupta 2006). PositioningHaier positions itself as a premium brand and aims to develop Haier as a dependable, high-technology global leader (Gupta 2003). Haier is not targeting at different classes of consumers instead â€Å"it wants consumers to feel that Haier is closest to satisfying their needs† (Haier’s Aim: â€Å"Develop Our Brand Overseas† 2003). Localisation of Design, Production and SalesHaier set up local design, production and sales facilities, and industrial parks in US, Europe, Asia Pacific and Middle East and employs mainly local people (Haier Press Room 2008). With localised operations, Haier is able to respond more quickly to changing customers’ needs (Young and Nie 1996, 12) and to be accepted by the local community (Haier Press Room 2008). Latecomer AdvantagesInstead of creating a new business model from scratch (Duysters et al 2008, 8), Haier, as a latecomer, has the advantage of comparing and modifying its business models against those of established rivals identifying niches, for example compact refrigerators in the US (Wu 2003) that larger rivals have overlooked (Duysters et al 2008, 8) or do not have the flexibility to adopt (Bartlett and Ghoshal 2000, 139). Market Entry StrategyHaier started exporting to tough markets such as United States (US) and Germany as Zhang (Wu 2003) believes that once it gained brand recognition in these markets, it will be easier for Haier to enter neighbouring developing countries (Liu and Li 2002, 702-703). When entering a new market, Haier introduced one product at a time. It first introduced refrigerators in the US market. Once the product becomes successful, Haier began introducing washing machines lines and other products capitalising on the brand awareness (Liu and Li 2002, 703). CHALLENGES AHEADChinese manufacturers including Haier now face increasing challenges posed by â€Å"decrease in orders from overseas markets† (Global recession hits China 2008), lack of resources, negative Chinese brand image, further margin squeeze and rising costs. Lack of R&D InfrastructureAlthough Haier increased investment in R&D, it can take years to catch up on the standard of the research in the West (Isaksen 2006). One big obstacle that marketing research firms face in China is the lack of infrastructure to carry out surveys (Isaksen 2006). Lack of Qualified Human ResourcesManagers with experience managing an international operation are scarce (Beebe et al 2006, 7). This shortage can negatively influence Haier’s global expansion (Liu and Li 2002, 703). For example, managers from the Chinese and American operations find it difficult to have productive discussions due to language barrier (Liu and Li 2002, 703). Global Brand Awareness and ImageChinese companies including Haier lack global brand awareness in developed markets in the US and Europe (Xin and Yeung 2007, 3) and suffer negative brand image of cheap, poor quality and unreliable (Swystun, Burt and Ly 2005, 3). This negative image is further weakened with the recent milk scandal (Made in China 2008: The Challenge for Chinese Brands Going Global 2008). Changing Western consumers’ perception requires years of marketing efforts (Liu and Li 2002, 704). Dominant Bargaining Power of BuyersHaier distributes its products with retail giants like Wal-Mart who have large buying power (Rosenbloom and Diane 1993, 78). These retail giants pursue mass merchandising strategies that emphasize low prices and low margins (Rosenbloom and Diane 1993, 80). With the global recession of 2008, retailers are likely to further squeeze Haier’s margins (Bhaskaran 2008, 2). Rising CostsThe increasing cost of labour, raw materials especially steel (Industry analysts forecast price rise for white goods 2008), oil as well as the strengthening of the yuan has greatly affected Haier’s margins (Roberts 2008). REFERENCES Areddy, J.T. 2006. 2006 Asia 200 Report: Asia’s 200 Most Admired Companies. Wall Street Journal. http://www.wsj-asia.com/ (accessed December 28, 2008). Bartlett, C.A. and Ghoshal, S. 2000. Going global: Lessons from later movers. Harvard Business Review 78 (2): 132-142. EBSCOhost. http://web.ebscohost.com.dbgw.lis.curtin.edu.au/ (accessed December 28, 2008). Beebe, A., Chee, H., Feng, Y.Q. and Dr Shi, D.L. 2006. Going global: Prospects and challenges for Chinese companies on the world stage. IBM Business Consulting Service. http://www-935.ibm.com/ (accessed December 16, 2008). Bhaskaran, M. 2008. The world in 2009: Expect both downside and upside surprises. The Edge Singapore, December 29 – January 11. Business in China: Double Star Group and Haier Group succeed without the consultants. 2003. Strategic Direction 19 (8): 12-15. ProQuest. http://proquest.umi.com.dbgw.lis.curtin.edu.au/ (accessed December 18, 2008). Chen, S.C. 2008. Haier Forced To Raise Domestic White Goods Prices. Forbes, February 21. http://www.forbes.com/ (accessed December 16, 2008). Chinaview People: Zhang Ruimin. 2003. Xinhua News Agency. Xinhua News Agency http://news.xinhuanet.com/ (accessed December 15, 2008). Chinese consumer durable firms eye a bigger piece of action. 2008. Indian Brand Equity Foundation, April 09. Indian Brand Equity Foundation. http://www.ibef.org/ (accessed December 17, 2008). Denison, D.R. 2001. Managing Organizational Change in Transition Economies. Lawrence Erlbaum Associates. Google Book Search. http://books.google.com.sg/ (accessed December 28, 2008). DiPaolo, P. and Li, J. 2007. A Chinese company’s route to successful innovation: Stay true to it’s strategy. Bain. http://www.bain.com/ (accessed December 28, 2008). Duysters, G., Jacob, J., Lemmens, C. and Hu, J.T. 2008. Internationalization and technological catching up of emerging multinationals: A case study of China’s Haier Group. Working paper, UNU-MERIT. http://www.merit.unu.edu/publications/ (accessed December 15, 2008). Global recession hits China. 2008. China Knowledge, November 11. China Knowledge. http://www.chinaknowledge.com/ (accessed December 17, 2008)Gupta, S.D. 2003. The lowdown on Haier. Rediff.com, August 23. http://www.rediff.com/ (accessed December 15, 2008). Gupta, S.D. 2006. Chinese firms aim big in India. Rediff.com, April 29. Rediff.com http://www.rediff.com///money/2006/apr/29spec.htm (accessed December 16, 2008)Haier introduction. 2008. Haier. http://www.haier.com/ (accessed December 15, 2008). Haier’s Achievements. 2006. Haier http://www.haier.com.pk/abouthaierAch.asp (accessed December 15, 2008). Haier’s Aim: â€Å"Develop Our Brand Overseas†. 2003. BusinessWeek, March 31. BusinessWeek. http://www.businessweek.com/ (accessed December 20, 2008). Haier’s company facts. 2008. Haier. http://www.haier.com/ (accessed December 15, 2008). Haier’s development strategy. 2008. Haier. http://www.haier.com/ (accessed December 15, 2008). Haley. U.C.V. and Haley, G.T. 2006. The logic of Chinese business strategy: East versus West: part II. The Journal of Business Strategy 27 (2): 43-53. ProQuest. http://proquest.umi.com.dbgw.lis.curtin.edu.au/ (accessed December 15, 2008). Industry analysts forecast price rise for white goods. 2008. Xinhua News Agency, February 25. China Daily. http://www.chinadaily.com.cn/ (accessed December 18, 2008). Isaksen, J.E. 2006. China’s brand disadvantage. Thesis, Norges Handelshà ¸yskole. http://www.nhh.no/ (accessed December 15, 2008). Jain, V., Malik, S. and Cruickshank, J. 2006. The emerging threat of Asia’s corporate tigers Strategy & Leadership 34 (4): 19-24. ProQuest. http://proquest.umi.com.dbgw.lis.curtin.edu.au/ (accessed December 16, 2008). Kim. J.M. 2003. China’s Brands: China’s Best Prospects. Forbes, October 20. Forbes. http://www.forbes.com/ (accessed January 2, 2009). Li, N.X. and Chen, X.Q.D. 2007. Tips for Doing Business in Third Tier Markets. China Business Feature, Jun 27. China Business Feature. http://www.cbfeature.com/ (accessed December 16, 2008). Lin, T.W. 2005. OEC management control system helps China Haier group achieve competitive advantage. Management Accounting Quarterly 6 (3): 1-11. EBSCOhost. http://web.ebscohost.com.dbgw.lis.curtin.edu.au/ (accessed December 15, 2008). Liu, H. and Li, K.Q., 2002. Strategic implications of emerging Chinese multinationals: The Haier case study. European Management Journal, 20 (6): 699-706. Elsevier ScienceDirect. http://www.sciencedirect.com.dbgw.lis.curtin.edu.au/ (accessed December 28, 2008). Made in China 2008: The Challenge for Chinese Brands Going Global. 2008. Interbrand. http://www.interbrand.com/ (accessed December 16, 2008). Mumbai, M. 2007. Haier Launches First Refrigerator Manufacturing and R&D Facility in India. IndiaPRwire.com, August 9. IndiaPRwire.com http://www.indiaprwire.com/ (accessed December 16, 2008). Pocha, J. n.d. Enter the Chinese brands. Businessworld. http://www.businessworld.in/ (accessed December 17, 2008). Roberts, D. 2008. Haier Struggles to Overcome the China Slowdown. BusinessWeek, September 5. BusinessWeek http://www.businessweek.com/ (accessed December 16, 2008). Rosenbloom, B. and Diane, M. 1993. Dominant buyers: Are they changing the wholesaler’s role in marketing channels. Journal of Marketing Channels 3 (1): 73-90. Informaworld. http://www.informaworld.com/ (accessed December 28, 2008). Swystun, J., Burt, F. and Ly, A. 2005. The Strategy for Chinese Brands: Part 1 – The Perception Challenge. Interbrand, October. Interbrand. http://www.brandchannel.com/ (accessed December 15, 2008). Wang, Y. and Ong, J. 2007. Overseas sales bright for Chinese appliance maker Haier. Bloomberg News, August 14. International Herald Tribune. http://www.iht.com/ (accessed December 15, 2008). Wu, Y.B., 2003. China’s refrigerator magnate. McKinsey Quarterly, August. McKinsey Quarterly http://www.mckinseyquarterly.com/ (accessed December 16, 2008). Xin, K. and Yeung, A. 2007. Go Global: The Next Challenge For Corporate China. International Institute for Management Development, November. Institute for Management Development http://www.imd.ch/ (accessed December 16, 2008). Xu, Q.R., Zhu, L., Zheng, G. and Wang. F.R. 2006. Haier’s Tao of innovation-a case study of the emerging Total Innovation Management model. The Journal of Technology Transfer 32 (1-2): 27-47. SpringerLink. http://www.springerlink.com.dbgw.lis.curtin.edu.au/ (accessed December 15, 2008). Yi, J.J. and Ye, S.X. 2003. The Haier Way: The Making of a Chinese Business Leader and a Global Brand. Homa & Sekey Books. Google Book Search. http://books.google.com.sg/ (accessed December 28, 2008). Young, S.T. and Nie, W. 1996. Managing Global Operations: Cultural and Technical Success Factors. Greenwood Publishing Group. http://books.google.com.sg/ (accessed January 2, 2009). Zeng, M. and Williamson, P.J. 2007. Dragons at your door: How Chinese cost innovation is disrupting global competition. Massachusetts: Harvard Business School Publishing. Zhang Ruimin. 2006. China Daily. http://www.chinadaily.com.cn/ (accessed December 15, 2008).

Final Project Essay Example | Topics and Well Written Essays - 1000 words

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Innovation & Technology Management Essay Example | Topics and Well Written Essays - 2750 words

Innovation & Technology Management - Essay Example Innovation done in a cost effective manner can lead to greater competitive advantage for business. Companies that fail to innovative themselves can suffer and face huge losses. Rapid innovation in a cost effective manner is needed for all the companies that intends to sustain in the market in the long run (Baregheh, Hemsworth and Rowley, 2014, pp. 147-158). Marketing, incremental, radical and technological innovations are primarily four types of innovation which can be a beneficial to a company. Marketing innovation refers to the innovation in the research, strategy, communication, analysis and operations of a business (Amores-Salvadà ³, Castro and Navas-Là ³pez, 2014, pp. 32). Innovation in marketing can take the form of development of new products or applying fresh advertising strategies that can result into the increase in the sales of a product. Incremental innovation refers to measures taken by company to reduce the cost of the products or innovating the goods and services offered to the consumers. Incremental innovation can be carried out through suitable improvements in the existing technology or business frameworks. Radical innovation on the other hand relates to the exploration of fresh technologies. The game changing new innovations can bring in more growth and launch a company in new market as compared to the improvements in the existing business technologies. Radical innovations lead to greater performance and cost saving in a business. Technological innovations relates to the constant invention, innovation and up-gradation in business technologies to increase the margins of profit, competitiveness, value from consumers and decrease excess cost. Technological innovations can be carried out radically or incrementally by a company to earn maximum benefit in the long run. The successful companies like Google, Apple, Samsung, IBM, Microsoft and Toyota understood the need for innovation

Market Research Essay Example | Topics and Well Written Essays - 2750 words

Market Research - Essay Example The paper has been linked to the various literatures that have been provided in the past and this provides a basis for the entire paper. Various aspects like the scaling methods, the data collection methods, and also the data analysis methods have also been discussed herewith in. Conducting a quantitative research is very beneficial as it allows the researcher to gain a better view of its customers and enables the company to improve its services based on these feedbacks that are gained. The market research attempts to find answer to the following questions: a) What is the relative importance of various factors that customer expect from their hotel stay? b) What is the level of customer satisfaction towards their hotel stay in the chosen hotels? Based on the literature analysis of similar studies in the past, the researcher has identified some of the factors that seem to be important as expectations from the customer. Hence the information that is required at this stage of the research is the customer’s views on the following elements of the business: For the company to be able to attain this information there are a few methods that the hotels can adopt. The methodology used to conduct the research is referred to as the ‘research methodology’. There are a number of different approaches that are available for research methods. The research approaches used in the study comprises a mixture of both the â€Å"phenomenological paradigm† which is also referred to as a â€Å"qualitative† approach, and the â€Å"positivistic paradigm† also known as the â€Å"quantitative† approach (Collis & Hussey, 2003, p. 47). With the positivistic paradigm, the emphasis is on using measurement to find out the relationships between facts and causes of the phenomenon. This is â€Å"an essential element of the research process under this paradigm† (Collis & Hussey, 2003, p. 57). This

Obesity amon Hispanics under SGA medication Research Proposal

Obesity amon Hispanics under SGA medication - Research Proposal Example There are two types of antipsychotic drugs (APDs) encountered in advanced nursing practice. These are the first and the second generation antipsychotic drugs. Of greater interest to this paper are the Second Generation Antipsychotics (SGAs), which have been found to cause weight gain and obesity in mental patients under SGAs. Second Generation Antipsychotic (SGAs) medications are a class of medications for psychiatric conditions approved by various agencies for use against psychiatric conditions such as bipolar disorder, schizophrenia, acute mania, and bipolar mania among other psychological illnesses. A rather interesting finding has presented itself in recent times with researchers discovering certain differences and disparities across ethnic and racial lines with regards to the prevalence of SGA-related obesity. This paper thus seeks to establish this assertion by narrowing down on whether the prevalence of SGA-induced obesity among Hispanics is higher than it is among Asians. Bas ed on a firm background of past and current studies on the same subject, the following section paper explains why SGA-related obesity is rather an important concern for advanced nursing practice in the contemporary health care sector. The Significance of this Problem in Advanced Nursing Practice Weight gain, obesity, and diabetes are some of the disorders that increase peoples’ risks to fatal cardiovascular events. Of these disorders, obesity perhaps exerts the most pressure and impact on a population’s health and resources if its association with high morbidity and mortality is anything to go by. This problem is particularly felt in the advanced nursing subsector where health care for such patients has really suffered with regards to prevention, intervention, treatment, and scarce resources. More importantly, the need to address the various challenges and perceptions of psychiatric conditions and SGA-associated obesity of different ethnic and racial groups has become a rather serious problem for nursing practitioners. Obesity refers to a condition in which a person accumulates quite a lot of body fat so that it results in certain negative health effects (Kessleret al., 2004). In most cases, an individual whose bodyweight is at least 20% higher than it should be is considered to be an obese. Additionally, if a person’s Body Mass Index (BMI) falls between 25 and 29.9, he/she is considered overweight and if one’s BMI ranges above 30, he/she is considered an obese. The Body Mass Index (BMI) is a statistical measurement, which is a derivative of one’s height and weight and is often used to estimate a healthy body weight (Kessleret al., 2004). However BMI does little to measure the percentage of body fat since it could be misleading sometimes. Although it is a rather useful health indicator for an average person, BMI may be misleading in determining the healthy body weight of a muscular person with a high BMI but less fat than an unfit person with a lower BMI. That the prevalence of obesity is quite high, ranging

The Declaration of Independence and the Major Issue of the US Essay

The Declaration of Independence and the Major Issue of the US - Essay Example The Declaration of Independence no doubt was vital because it united the colonists justified the reasons for liberation, and stated the salutary neglect that was enforced by the King. The scene in 1776 during the meeting of the Continental Congress in Philadelphia was a very crucial one. The colonists have already fought many battles together yet were missing on the aspect of unity(â€Å"Purpose of the Declaration of Independence.†). The Declaration of Independence was vital as it united the colonists since many were reluctant to break away from their birth nation. Many wanted to compromise and mend relations with Great Britain. The Declaration of Independence boosted the unity of the colonists and boldly stated the justification for the separation from a ruthless regime (â€Å"Purpose of the Declaration of Independence.†). The new birth of a nation, independent from the British rule, was faced with a new set of challenges. Undoubtedly, the birth of the new nation has no central government to replace the traditional statutory legislation of the British Parliament. Hence, issues such as commerce, trade, national security became vital issues. The members of the second had to take the obligation in the absence of a national government. The Articles of Confederation was a document that was supposed to define the separation of powers in both the federal and state level. Since the Article of Confederation was adopted in March 1781, the government of the United States continued to enforce its federal powers.

ANALYTICAL SUMMARY (English Class) Essay Example | Topics and Well Written Essays - 250 words

ANALYTICAL SUMMARY (English Class) - Essay Example As a student at high school where she had to work on composition exercises, this divide between the linguistic roles she had to take alternately had caused immense difficulty for her. She had to hide her readings and writing exercises for school from her family, and had to take ultimate care not to use the English language or its particular expressions of her home for her school exercises. In her opinion, this situation leads to a stifling experience when one is supposed to take writing as a mode of self expression. However, the conflicts in her day-to-day life could have also made her a perceptive writer. She feels the new generation of students, even if they are monolingual, face a similar problem when they have to differentiate the so-called ‘pure use of language with that of the real versions of language which they encounter outside the class. She feels the differences should be narrowed down from the very beginning in order help them use the language to the best of their a dvantage and make writing classes less stifling and prescriptive. Andrew Jacob’s article ‘Shanghai is Trying to Untangle the Mangled English of Chinglish’ reveals the way English had been used in road signs, restaurant menus and utility centres. Some of the examples, like ‘†fried enema† for â€Å"fried sausage† and â€Å"Racist Park† for â€Å"Minorities Park†, would bring a smile to anyone who knows English. These maladaptations are found to be the result of the use of an unreliable computerized dictionary named Jinshan Ciba. People who have studied the issue had been of two opinions. Oliver Lutz Radtke feels that â€Å"[I]f you standardize all these signs, you not only take away the little giggle you get while strolling in the park but you lose a window into the Chinese mind†. He has produced a book which features Chinglish signs that

Deontologay and the dream act Essay Example | Topics and Well Written Essays - 500 words

Deontologay and the dream act - Essay Example rtant to first of all note that these young people have spent most of their lives in the country and have even undergone the American system of education and have graduated from our high schools. I think that everyone deserves a chance to go to college regardless of where they are born. Under pervious laws, such young people would derive their citizen status through their parents. But what happens when their parents are also undocumented? This further begs the question; should these young people be allowed to stay in the country or be deported? I think it would be unethical to deport them since they were brought into the country being underage and they do not have any other country of residence. They were brought by their parents who entered the country illegally. However, these children have spent a most of their life in the county and have even graduated from our high schools and sending them away at this time would be unethical. This act addresses the issue of how they would go about to attain their legal status. The act has several advantages as granting citizenship to these young men and women will contribute to the military’s recruitment efforts. Once these young people complete college, they will pay taxes and this will have economic benefits for the country as revenue collections will increase significantly. The act also makes the country more competitive on the global map as it will make the country have the highest number of college graduates in the world. The immigration department will then focus its attention on illegal immigrants who pose a threat to the country’s security. Due to the above reasons, these young people should be allowed to stay in the country provided they meet the requirements of the act. There should be a set age limit regarding their status. It should be noted that only those who entered the country under the age of 16 qualify to be considered to be granted a legal status. Those who entered the country above the age of 16

Scientific Management - for a Different Time and Place Essay Example for Free

Scientific Management for a Different Time and Place Essay Scientific Management was first described by Frederick Taylor in the late 19th century. Its relevance to modern day management is widely debated in academic circles. In this essay, I will address the question of whether Scientific Management has a place today, in a 21st Century Knowledge Economy, or whether it belongs to a ‘different time and place. I will argue that much of modern management practice is derived from Taylor’s theories and that in this sense his work is very relevant. Next, I will examine the context in which Taylor developed his principles and contrast this with the contemporary context. Then I will evaluate the relevance of each of Taylor’s 4 Principles to today, with help from a case study of the NUMMI car manufacturing plant. Finally, I will examine the modern forms of Scientific Management, and what the future holds. Standing on the Shoulders of Giants: The Academic Contribution of Scientific Management â€Å"Every method during these past hundred years that has had the slightest success in raising the productivity of manual workers – and with it their real wages – has been based on Taylor’s principles. (Drucker, 1999) Taylor’s Scientific Management played a crucial part in the formation of management as an academic discipline. Many of our modern systems are built on the foundations laid by Scientific Management and elements of this are still clearly visible in modern business practice. Before Taylor’s ideas, business management was not taught or even considered a discipline. It was seen as a matter of personal style and that there was no ‘one best way’. Taylor challenged this idea and laid the foundations for management to be studied and evolve. He believed that management should e trained and qualified. Harvard, one of the first universities to offer a degree in business management in 1908, based its first-year curriculum on Taylors scientific management. Scientific Management influenced many thinkers, including James McKinsey, founder of the consultant firm bearing his name. McKinsey built on Taylor’s ideas and advocated budgets as a means of accountability and measuring performance of managers. Today the McKinsey consulting firm is one of the prime contributors to management thinking; hey believe that Scientific Management is the future, an idea which will be contested later in this essay. â€Å"Before scientific management, such departments as work study, personnel, maintenance and quality control did not exist. † (Accel-Team) Taylor’s philosophy was important in the development of principles of management by theorists. Scientific Management advocated the division of labour, the separation of planning from operations, clear delineation of authority and the use of incentive schemes for workers. Taylor greatly contributed to the analysis of work design and gave rise to method study, including his time studies, which are described later in this essay. Management literature has taken many new twists since Taylor’s day, with Drucker coining the term â€Å"Knowledge Workers† in 1959. Drucker’s book Landmarks of Tomorrow, describes the declining importance of manual labour. This marked a need to move away from Scientific Management, a system based on physical standardised tasks. In 1980, management evolved further away from SM when Richard Hackman and Greg Oldham argued that workers need meaning and responsibility in their work to perform well, in their book Work Redesign. This idea contrasted with the disregard to the worker’s emotions and humanity in SM. The Context of Scientific Management: Does the Purpose It Was Developed for Have Any Relevance Today? Scientific Management was designed with physical labour in mind. Taylor was inspired by what he observed in the steel industry, and developed a style of management which could be applied to the construction, processing and train industries among others. Today, tertiary activities form the majority of the economy in developed economies. Taylor’s system was designed in a time when secondary activities were just replacing primary activities as the largest sector, and tertiary activities were hardly developed at all. From this comes the argument that today we have moved into a knowledge economy and a new style of management must replace the now obsolete Scientific Management which was designed for standardized physical tasks. Gary Hamel terms this new style ‘Management 2. 0’. Taylor developed SM to counteract phenomenon of soldiering which he encountered in the steel industry. The reasons for soldiering were as follows: â€Å"1. The almost universally held belief among workers that if they became more productive, fewer of them would be needed and jobs would be eliminated. 2. Non-incentive wage systems encourage low productivity if the employee will receive the same pay regardless of how much is produced, assuming the employee can convince the employer that the slow pace really is a good pace for the job.  Employees take great care never to work at a good pace for fear that this faster pace would become the new standard. If employees are paid by the quantity they produce, they fear that management will decrease their per-unit pay if the quantity increases. 3. Workers waste much of their effort by relying on rule-of-thumb methods rather than on optimal work methods that can be determined by scientific study of the task. † (NetMBA, Business Knowledge Center) Soldiering is not a common practice in knowledge economies. The problem that Taylor developed his principles around are from a ‘different time and place’ as these three reasons are largely non-existent now. The first reason for soldiering is no longer a problem because today incentive wage systems encourage high productivity through bonuses. Workers believe high productivity will result in promotion rather than jobs being eliminated. In the successful NUMMI car manufacturing plant a no layoff policy was employed to ‘eliminate workers’ fear that they are jeopardizing jobs every time they come up with an idea to improve efficiency. ’(Adler)

Marketing Essays E-Business Marketing

Marketing Essays E-Business Marketing E-Business Marketing E-business marketing is the conduction of transaction (commercial) by using the telecommunication systems. The widespread use of the internet has increased the competency of the companies to conduct their business more accurately at a high speed and with huge coverage at a minimized cost. Apart from this, it has helped in providing customized services to the target market. As a result, innumerable companies have created web sites in order to provide information and promote their services and products. E-business plays an important role in building their sales by getting an access over the people across the world (Kotler, 2002). E-marketing strategy In order to formulate an effective E-marketing strategy, it should be aligned fully with the organization’s overall business objectives. The main purpose of an e-Marketing Strategy is to generate a long term competitive advantage and focus on enhancing the performance by capitalizing on resources of enterprise and technology. Building of effective strategy requires thorough research, intense planning, experience, analysis, and deep information about the online industry. The Strategy for e-Marketing is based on the principle of offline marketing i.e. 4 Ps: Product – Price – Promotion –place, and Added 3 Ps like People – Processes – physical evidence. The uniqueness in e-Marketing lies due to its seven main features such as: Personalization, confidentiality, better Service to the Customer, Community, digital media, Sales Promotion and Security (Krishnamurthy Singh, 2005). 1. Personalization: It means identifying and recognizing the needs of the customer in accordance with trends in the market. 2. Privacy or confidentiality: in e-Marketing, this indicates that the gathered information is safe and is used in apt manner from collection to the storage of data. Privacy plays a significant role as many legal aspects are associated with the use of such information. 3. Better Customer Service: e-Marketing focuses on building the relational viewpoint and in this transactional system; Customer Service plays an important role. 4. Community: as the number of members increases, it leads to the formation of the community. Therefore, developing the community is the key role to be played in the e-marketing 5. Site or digital media: It is the location where the interaction takes place. The digital technology helps in making it accessible at any moment and place. 6. Security: as the transaction begins on the internet channels, security function plays a vital role. The security system should prevent the unauthorized access of a third party over the transaction. Therefore, it is important for the e-marketing business to develop confidence in the customers regarding the safety of the transactions. 7. Sales Promotion: in building the e-marketing, sales promotion plays a vital role, as it helps in achieving sales growth in terms of volume. Here the marketer is supposed to apply his innovation. And he is also required to use the advanced internet technologies and promotional plan (Krishnamurthy Singh, 2005). Marketing tool and technique If identified properly, marketing tools help in guarantying long term success for the organization. Review of the right target audience must be done at the initial stage. For B2C, the end user forms target audience. Therefore, proper attention must be given to identify the needs of end user. On the other hand, for B2B, the customer serves as the distributor and as a result, the marketing of this business becomes quite difficult. In B2C and B2B, customer identification and creative internet site that can attract the right customers are essential. B2C: Business-to-Consumer websites are the mediator portal between the consumers and the suppliers. They help the businesses in connecting with their customers and in keeping their loyalty. Some of the major portals of B2C website are eBay (an auction site), ZDNet (a technology market place) and Yell (an internet version of yellow pages) that exists on the internet. The eight common features of business-to-consumer website are Sophisticated session control User log-in Shopping Basket system Anywhere, anytime information More convenient and faster shopping Privacy and Security of customer information Internet Company with marketing focuses on meeting the direct needs of end customer. The internet site fulfills the needs of customer and make successful sale. The web site finds numerous ways to attract the attention of the customer. For example: Amazon.com and Dell Inc. provide very good examples of a B2C intelligent e-business success story. The benefits provided to the customers by Dell Inc. include: access to the information anywhere at anytime and a proper co-ordination and communication. It also provides its customers with the benefit of self-help service and support. It provides the opportunity of forming a partnership with a leading e-commerce player along with detailed information about the products, solutions and services (Cao, Zhang Seydel 2005). B2B: In this, the business provides several products and through the receiving business, it meets the need of the end customer. The approach followed in this business is customer-based marketing. Therefore, they focus in designing the products and services according to the demands of the customers. Initially, they market their products to the distributors and develop way for entering the market in selected products and also create the sales environment for the products so that it can easily meet the needs of the target customers. By making the use of the B2B, the portal of the company can forward the incoming business to specific pages so as to have improved order techniques, inventory control and customer needs for example: e STEEL. Therefore, the marketing tool plays a vital role in the B2B and B2C (Ramaswamy Namakumari, 2007). Difference between the B2C website and B2B website Different strategies are used in the business-to-business environment. It uses routes like: advertisement in the form of pop up, e-mail and banner advertising in business. B2B and B2C can be differentiated on the basis of the following points: Objective: E-mail in B2B business is concerned with the production of lead; on the other hand in B2C, it refers to the transaction of the sale. In B2C, after consumer reach to the landing page, the next step is the evolution to the shopping cart and checkout page, where as in the B2B, e-mail marketing campaign itself acts as a source of marketing. Permission: In B2B transaction, permission involves a guarantee that the shared information will be kept confidential and as a result, the lead will be generated in more numbers where as in B2C, dealings demand receiving permit in a dissimilar way. Here an enterprise will insure the customers that they have the power to cop out of farther e-mails (Weil, 2002). Challenge in Copyrighting: In B2B, an e-mail must have the eye catching phrase on the subject of e-mail. Where as, in B2C the WIIFM acts as an important factor. The customers need to know that there is something relevant for them. B2C transactions are easy to maintain as compared to the B2B (Weil, 2002). Conclusion Broad use of internet has led to the development of B2C and B2B. In these businesses, deep understanding of the customer is required. The use of latest technology and the proper understanding will allow huge success. Both these e- businesses have provided the customers with the convenient options. A customer can easily gain the information of the product online and can also close the sale online. In order to make e-business successful, proper E-marketing strategy should be formulated and implemented and according to the target market, the marketing tools should be used. References Cao, M., Zhang, Q Seydel, J. (2005). B2C e-commerce web site quality: an empirical examination. Industrial Management Data Systems 105(5): 645-661 Kotler, P. (2002). Marketing Management (11th Edition). New Delhi: Prentice Hall of India Private Ltd. Krishnamurthy, S. Singh, N. (2005).The international e-marketing framework (IEMF): Identifying the building blocks for future global e-marketing research. International Marketing Review 22(60): 605-610 Ramaswamy, V.S. Namakumari, S. (2007). Marketing Management (3rd Revised Edition). New Delhi: Macmillan India Ltd. Weil, D. (2002). B2B versus B2C Email Marketing: Five Differentiators. Retrieved May 21, 2008 from http://www.clickz.com/experts/em_mkt/b2b_em_mkt/article.php/994371

The Picture of Dorian Gray Essay -- Literary Analysis, Oscar Wilde

Many people influence our lives, shaping the way we act, talk, and even think. People can affect others in many positive ways; however, they can also corrupt the people around them. In Oscar Wilde’s The Picture of Dorian Gray, Lord Henry influences Dorian Gray to the point where Dorian loses all respect, dignity, and integrity that he had and eventually leads him to experience his downfall. In William Shakespeare’s Othello, Iago clearly feels no allegiance to even one other character in the play yet he makes each feel as if he is his or her personal confidant and most trustworthy friend and advisor. Dorian Gray influences over unfortunate youths and leads them to their destruction. Finally, the society has a profound influence over Alan Campbell and Basil and they eventually meet their downfall due to the influence. Dorian Gray’s downfall rests in his willingness to sacrifice himself to Lord Henry’s vision. When Lord Henry first meets Dorian Gray, he notices Dorian Gray’s beauty. Lord Henry tells Dorian that youth and beauty are the finest of all treasures, and they should be cherished and guarded because they quickly fade. Recollecting the words of Lord Henry, Dorian first recognizes the extraordinary beauty and youth in the portrait and then is pained by the thought of losing it. He envies the figure in the painting, and wishes, â€Å"If it were I who was to be always young, and the picture was to grow old! For that-for that- I would give everything!† (p.28) Lord Henry's words on youth and beauty influence Dorian to make this wish. His wish was granted and the painting will show his sins and his age while Dorian would remain young. As Dorian observes the portrait alter more each time he does something unpleasant, he realizes that ... ...t Dorian even though he does not want to. The society informed Basil about the reality of Dorian. By informing Basil, Basil begins to think thoughts that he would not normally think. "When I first heard them, I laughed. I hear them now, and they make me shudder" (p.145). Basil loses his individual thoughts as a result of the society's influence. Iago, Lord Henry, Dorian Gray, and the society provide others with negative influence that often leads to their own downfall. By adopting another person's ideas one gives up his or her own individual responsibility because they are not acting as the individual they represent. If another character communicates with Lord Henry, Lord Henry will preach his own ideas to the character and will make him lose his own individual thoughts. By adopting Lord Henry's thoughts, the character will experience the dangers of influence.

The Work of John Steinbeck :: Biography Biographies Essays

The Work of John Steinbeck      Ã‚  Ã‚   John Steinbeck was a major literary figure in the 20th century and continues to be widely read in the twenty-first century. Steinbeck was born on February 27,1902 (About John Steinbeck) in the Salinas Valley of California. (Laskov) "His father, John Steinbeck, Sr. was the County Treasurer and his mother, Olive Hamilton Steinbeck, was a former school teacher. As a youth, he worked as a ranch hand and fruit picker. (John Steinbeck [2])". "He attended the local high school and studied marine biology at Stanford University between 1920 and 1926, but did not take a degree" (John Steinbeck [1]). Steinbeck's fascination with science and biology is evident in most of his works such as in this quote from the Grapes of Wrath: "Man, unlike any other thing organic or inorganic in the universe, grows beyond his work, walks up in the stairs of his concepts, emerges ahead of his accomplishments."   (Steinbeck 165) As Steinbeck began his writing career, he took many other jobs to supp ort himself. For a short time, he worked at the American in New York City, and then returned to California where he worked various jobs such as a painter and fruit-picker before taking a job as a caretaker for a Lake Tahoe Estate. (John Steinbeck [1]) His job as a caretaker allowed him time to write and by the time he left the job in 1930 he had already published his first book, Cup of Gold (1929) and married his first wife Carol Henning (John Steinbeck [2]). After his marriage he moved to Pacific Grove, California where, in the early 1930s, Steinbeck met Edward Ricketts, a marine biologist, whose views on the interdependence of all life deeply influenced Steinbeck's novel To a God Unknown (1933). (John Steinbeck [2])      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Tortilla Flat (1935) was Steinbeck's first successful novel. (John Steinbeck [2]) "Of Mice and Men (1937), a story of shattered dreams, became Steinbeck's first big success. In the same year appeared also The Red Pony". (John Steinbeck [2]) With his feet firmly planted as a successful America author, Steinbeck had many more pieces published during the next twenty years, including The Pearl and The Grapes of Wrath (1939). The Grapes of Wrath was hugely popular and was later made into an equally popular movie. (John Steinbeck [2])    John Steinbeck continued to write for the rest of his life, but many consider his writing career to have ended before he received the Nobel Prize.

Lysistrata Water versus Fire Essay -- essays research papers

There are many ways in which the men’s carrying the logs and the fire and the women’s carrying the water symbolize the views gender. As one may realize fire is often uncontrollable and wild similar to a men’s raging hormones. Fire is an example of an element that can be easily started, but extremely tricky to put out when spread. When pertaining to sex, the male gender is often the aggressor whose fire is quickly growing to the point of restlessness as Cinesias was. â€Å"God, I wish she’d hurry up and get through with all this!† As his wife goes to retrieve a pillow for him and perfume for herself he screams out, â€Å"Damn the man who invented perfumes!† Though the men represent the elusive fire that may sometimes seem impossible to put it out, the women represent the most illustrious enemy of fire: water. Though generally cool and collected, water can be used as the ultimate adversary of a fire that is going about wildly. Pertaining to women, they hold the only solution to the raging fire of a man. As in the play Lysistrata, women actually have the authority to stop a war between ...

Challenges in Nursing: Increased Childhood Obesity Essay

Modern nurses encounter many difficulties while fulfilling their role as a patient advocate, educator, and partner. One major task nurses are confronted with is the growing epidemic of childhood obesity as younger patients are being treated for serious conditions usually associated with adult patients. According to the American Nurses Association article, Fighting Childhood Obesity, â€Å"approximately 13 million obese children in the United States, and the rate of childhood obesity has [increased] from 14.8% in 2003 to 16.4% in 2007† (Jones, 2010, p.1). These numbers are alarming to healthcare providers such as nurses as this issue has grown from a common disease to an epidemic. Childhood obesity is a challenge for nurses due to cultural, socio-economical, and physiological barriers; however, overcoming these matters will take expert initiative from nurses as they educate parents and children of the importance of healthy living. Cultural Barriers When breaking down the barriers of childhood obesity, one significant factor is culture. Many cultures have different views on the determining factors of obesity. Penn and Kerr (2014) explain, â€Å"†¦ [childhood] obesity is a consequence of dietary neglect, with parental choices causing detriment to a child’s health and well-being† (p.20). Parents have a major impact on their child’s daily activities and overall routines thru unhealthy customs such as poor eating habits and sedentary lifestyles. As a result, these practices are superimposed on the child observing these type of behaviors. Many parents instigate behavioral factors in obese children by making their children eat everything on their plate. Children grow up with this learned behavior of eating unhealthy meal proportions, and it trends continuously through generations. Likewise, children who do not see their parents  actively engaged in physical activity tend to develop the same fitness practice . As parents acknowledge the risk factors for childhood obesity and become better role models, childhood obesity will become obsolete. Socio-economic Barriers Economic deprivation may pose significant problems on many different levels in a society where many families are living from one pay check to the next. The cost of healthy food is considerably higher than the cost of fast food, convenient meals, and school lunch. Fast food chains often offer dollar menus with foods that are high in fats, sodium, and MSGs. Grocery stores in low income areas have a poor selection of fresh produce and organic food, yet the same grocery stores are abundantly stocked with boxed and frozen meals full of preservatives. Federally funded school lunch programs are not sufficiently financed to provide a nutritional variety to children. Berkowitz and Borchard (2009) state, â€Å"†¦foods which children are routinely exposed shape preferences and consumption† (p. 3). This suggests that children will eat the foods that are available to them. Eating fruits and vegetables is a solution in decreasing caloric intake of fatty food thereby reducing obesity re lated issues. Physiological Barriers Physiological barriers associated with childhood obesity encompass aspects that inhibit a child’s bodily function and psychosocial wellbeing. Today many children prefer to participate in â€Å"†¦sedentary activities such as watching television/playing video games†¦Ã¢â‚¬  instead of going outside to play on the playground (Rabbitt and Coyne, 1995, p.731). Inactivity leads to weight gain and decreased vitality by slowing down the child’s metabolism. Weight gain reflects a child’s physical appearance, which is an element that influences a child’s self-concept. The way a person view themselves and how others view them are established throughout adulthood. A sedentary lifestyle as a child affects relationships with peers by causing bullying, social isolation, and low self-esteem. It is also a precursor to other illnesses that may last throughout life. Increased physical activity aids in overcoming the obstacles related to childhood obesity. Effects on Nursing and Nursing Interventions Childhood obesity has an effect on nursing by the increased number of medically treated children with serious conditions such as heart disease, type 2 diabetes, stroke, and asthma thus creating a vast spectrum of challenges related to this epidemic. Nurses may enlighten parents in a non threatening way by identifying defining characteristics of childhood obesity. Information can be provided to bring awareness through sharing comprehensible literature and clear health related statistics. School nurses can actively advocate for healthier lunch options to be made available in schools and help children and parents understand healthy proportions by putting together nutritious selections. Nurses may promote exercise routines that children and their family can actively participate in by implementing strategies that are cohesive to the interests of the children. These interventions will reverse childhood obesity by incorporating a collaborative effort among nurses, parents, and children. Conclusion The rising epidemic of childhood obesity is an area of concern in American healthcare. Nurses experience direct effects of childhood obesity as children are being treated in school clinics, primary care offices, emergency rooms, and other healthcare facilities. Nurses face many challenges while educating patients on the importance of lifestyle changes that influence a healthier way of life. Cultural, socio-economical, and physiological barriers are challenges that must be considered in the process to overcome childhood obesity. The nursing role transitions from an educator to a patient advocate and finally a partner along with other stake holders such as parents, schools, communities, food and beverage companies, as well as government officials in the initiative to create an equal opportunity for all children to live a healthy life. This opportunity may be created through educating the public on the factors of obesity, maintaining access to affordable healthy foods, encouraging healt hier eating habits at home and school, and developing a child friendly exercise regimen. Since the fight against childhood obesity is a great concern, more work must be done in the effort to resolve this issue. References Berkowitz, B., Borchard, M. (2009). Advocating for the prevention of childhood obesity: A call to action for nursing. The Online Journal of Issues in Nursing, 14(1), 1-9. Jones, Trinna. (2010). Fighting childhood obesity: Taking a stand to control an epidemic one child at a time. ANA Issue Brief, 42(4), 1-3. Penn, S., & Kerr, J. (2014). Childhood obesity: the challenges for nurses. Nursing Children & Young People, 26(2), 16-21. doi:10.7748/ncyp2014.03.26.2.16.e398 Rabbitt, A., & Coyne, I. (2012). Childhood obesity: nurses’ role in addressing the epidemic. British Journal of Nursing, 21(12), 731-735.

Supply Chain Managemetn – Scm vs. Crm and Erp

Supply Chain Management (SCM) and Customer Relationship Management (CRM) vs. Enterprise Resource System (ERP) a Comparative Paper. Enterprise Resource Planning System (ERP), also referred to as the traditional management system, was generated from the MRP or the Material Requirement Systems. Companies have utilized this system for well over 25 years. In its primary set up, the MRP stores data related to inventory control and production planning. The system is widespread with the use of one its system with the largest market share, the SAP system is the primary base system for over 60 percent of multinational companies.Many companies have been influenced by ERP over the years, including both small and medium size businesses; it is the core of their information processing landscape. Benefits of the ERP Systems: * Improvement to the quality and efficiency of a firm * Improvements to Customer Service and Manufacturing outputs. * Upper Level Management can benefit with critical decision m aking information * Firms become more alert after incorporating the ERP systems. Supply Chain Management Systems (SCM) captures the relationship between a firm and its database of suppliers.The processes allows for records of production, sales of goods and services, delivery of goods. With this process, a firm can improve on lead times, production values and on-time deliveries of goods and services. Strategies are put in place to allow companies to document inventory control data, along with financial resources require to produce quality goods and provide services in an efficient manner. As a collaborative process, SCM depicts activities where sales of products or goods and services are closely linked with consumers.The solution derived from the process allows customers and vendors to connect inventories, order distribution and order production. The processes are distributed between partners who collaborate on different aspect of supply chain management including logistics, order fu lfillment. Supply Chain management’s core premise ensures that its distribution channels are reflected cohesively amongst its members. Succinct inventory needs and cost control are among the substantial benefits of SCM.Results are improved profit margins and efficient environmentally friendly transportation. Benefits of SCM System: * Improvement in Firm / Vendor relationships resulting in opportunities to cut cost through a volume discount. * Improved Collaboration by developing reports to effectively progress goods and services from supplier to distributor. * Improvement in cycle times which allows raw materials to be made available to your firm needs them in order to keep the production flow moving. Improvement in Conflict resolution; opportunity to better cope with issues on all sides of the production spectrum allows you to be proactive in your responses to problems as oppose to being blindsided by them. Customer Relationship Management (CRM), in its core element, sync up customers and vendors which ensures that goods and services are ultimately delivered to customers efficiently and in a timely manner. This process can only be embarked upon after the sales group closes if you will the sale; said process integrates sales, customer support, and supply chain management and customer relationship in order to enlarge the operation.The CRM system incorporates data collections in specific databases; in most CRM program, the primary role of each functional session is first and foremost customer driven with sales, marketing and customer service emphasize. The goal is to target the customers with the best attributes to build long term efficient relationships. The key element in the CRM system is providing a function that helps business streamline their processes as it relates to taking care of their customer. Benefits of CRM System: * Allows the collection of data tht can be shared within the company. Improvement in Customer Service. * Improvement in your com pany’s marketing strategies. Comparative Analysis Supply Chain integration though fundamental, can be difficult to implement. The ultimate goal is to effectively change the nature of the relationships between vendors and buyers from a traditional perspective to a non-traditional one. Comparatively, when implementing SCM, firms must take in to consideration the impact of the human side of the equation whereas, CRM though relationship based, affects all aspect of supply chain and directly influence performance.More than likely, the base setup such as the information and technology systems needed to implement the supply chain system will be readily available and can be executed almost immediately. Even with all this in place, there are instances where a number of supply chain and customer relationships initiatives fail due to lack of communication or clear and concise expectations from all parties involved. The customer relationship aspect is usually assumed by managers of a fir m, and thus tries to merge the SCM and CRM, the result of said merger often end up being one the most difficult part of the integration.Maintaining a decent relationship between the customer and vendors/supplier makes for a succinct SCM and CRM; integrating the two is critical to developing trust and essential to the success of the firm. Trust building is essential in developing a relationship between the SCM and CRM; however, it’s an ongoing process that must be managed on a continual basis otherwise it can be loss leaving the firm vulnerable. Like supply chain management, customer relationship management is a critical contributor to a firms survival, incorporating three integral components, organizational, strategic and cultural factors in order to succeed.However, unlike SCM, Customer relationships management further breaks down these components to further impact its implementation. On the organizational level, the firm takes a look at integration, commitment and system re adiness and moreover, on the strategic issues, the firm considers vision planning and customer based cultured. Lastly, the 3rd component added to the mix for a successful implementation is the cultural foundation which consists of networking and human interaction. All of these components and sub-parts combine with comprehensive customer knowledge, contributes to a successful CRM implementation.This method â€Å"emphasizes the importance of continuously identifying and satisfying customers’ ever-changing needs by the facilitation of appropriate organizational structure and management approaches† (Stefanou et al. 2003). By comparison in their approach, the CRM unlike the SCM, establishes long-term relationships, combine with customer knowledge and in most cases a customer-based-focus along with a determined strategy. By impressive results, the long-term relation aspect of the CRM is fundamental and essential for the implementation. This notion is closely related to an aw areness of the positive correlation between customer retention and a company’s profitability† (Reichheld et al. , 2000). By the same token both SCM and CRM lays claim to customer information playing a significant role in their implementation and ultimately their success. In order to provide superb customer service, there is a certain amount of research that goes into becoming familiar with the target market and by extension the customer base within those markets.According to Winer, 2001, constructing a comprehensive customer information profile or database is the foundation for any CRM implementations. This method is also essential in the foundation of a SCM implementation. While the CRM primary approach is customer-centered and looks to building long-term interaction with customers, the SCM tends to center its approach on process management and project initiatives in order to satisfy their customer needs. The ISO 9000 is a tool implemented to evaluate processes of a su pplier through grading and registering.This tool helps suppliers and vendors keep track of their systematic process and enable them to stay in line with standard practices. Alternative Approaches to SCM and CRM: In trying to perfect standard processes, there are alternative tools to the SCM and CRM system, which in turn contributes to improving products in order to meet customer needs. These tools or approaches can generally be used in conjunction with SCM and CRM or individually. Quality Function Deployment (QFD) also known as ‘house of quality’ allows engineers and marketers to communicate effectively (Hauser and Clausing 1988).Another alternative approach is the Computer-aided design (CAD), which aids in the design process. (Meredith 1987). Design of experiment (DOE) coordinates off-line functions which allow inputs to product and processes to be configured effectively for optimum customer satisfaction (Foster 2010). Though there are more design approaches, one prima ry one worth mentioning is the Designs for manufacture (DFM). This approach is formulated to assist in the improvement of manufacture for products (AIAG 2008).The aforementioned approaches are not intended to be all-inclusive; the intention is to highlight a collection of tools use to improve quality and provide insights to the differences between SCM and CRM and the traditional operational system. Diverse Approaches Processing information can vary by cultural and social standings. These attributes allows managers to solve problems and process information differently. In some early research statistics shows that supply chain has significant correlation to marketing and logistics.From a research perspective, the supply chain field has essentially been a proponent for diverse management derivatives. Though research shows that there’s very little differences in traditional and supply chain practices; however, the gap in the differences in process between the SCM and CRM has clos e in the last few years. Executive Summary The relationship between software systems that impact value chain management varied in all aspects of its functions; traditionally, the Enterprise Resource planning systems (ERP) system is engineered to streamline business processes and connects their information and work flow.Similarly, the Supply Chain Management Systems incorporates activities between a firm and it’s vendors and by so doing, it too connects their information and work flow. The Customer Relationship Management System focuses on the customer interaction with emphasis on sales, customer service, and marketing, The management of the supply chain systems can be challenging in every aspect; it requires constant supervision of suppliers back to the point-of-origin and all goods/services out to the point-of-consumption might prove to be even more challenging.The key understanding is that managing these relationships could lead to power in the supply chain industry includi ng the supplier network which could provide opportunities to improve profits significantly. Ultimately, supply chain management is about establishing and managing relationships, in managing these relationships, a link is formed thereby establishing the customer relationship management process and the end result is a structure relationship between customers and suppliers. Studies show that â€Å"the structure of activities within and between companies is a critical cornerstone of creating unique and superior supply chain performance.The study allows for business processes if linked, increase in potential profitability while managing individual functions could lead to an effective management system. Study also shows that optimizing the product flow can be realized if a direct approach to business is implemented. Though the focus of this paper is the relationship between the supply chain management system and the customer relationship management system, the Global Supply Chain Forum h as also recognized other management processes; accordingly they are: * Customer Service Management * Order Fulfillment * Supplier Relationship Management Return Management * Demand Management * Manufacturing Flow Management These highly capable processes, have all been established and integrated into the supply chain management process, they all also have strategic and operational sub-processes. In order to examine how the process is implemented, the strategic sub-process provides the structure while the operational sub-process allows you to implement with detailed step-by-step instructions; and furthermore, the strategic process is essential in integrating all departments in the supply chain process providing day-to-day functions operationally.Much like the supply chain management system, the customer relationship system provides structure; however, the focus is primarily on the relationships between the customers and the firm. This system provides key components on developing and maintain the relationships with could lead to long-term success. With most supply chain organization, decision on which customer base to target base on market analysis, these customers eventually becomes key target points for the firm’s business mission. Similarly, most of these decisions are made and put in place by a leadership team of the firm.The successful integration of the management systems across key components of the supply chain process will ultimately leads to a successful firm. Both the supply chain management and customer relationship management systems are successful when valuable resources are used proficiently. Research shows that when activities within a firm are implemented throughout the eight supply chain management process using cross-functional teams, the result is cross-functional relationships with customers and supplier. References Financial Decision Making for Managers: Volume 1, 2011 * Supply Chain Management Vs. Customer Relationship Management â €“ htt://www. smallbusiness. chron. com/supply-chain-management-vs-customer-relationship-management. chron. com * Managing relationships in the Supply Chain http://scm. ncsu. edu/scm-articles/article/managing-relationships-in-the-supply-chain * Studying the Customer Relationship Management: A Case Study at Persian Technology Firm. An Executive Summary of Supply Chain Management: Processes, Partnerships, Performance * Douglas M. Lambert

Mlk Nobel Peace Prize Speech Analysis

Elizabeth Potoa’e Ms. Casberg AP English P. 3 15 January 2012 AP Essay MLK Jr. Martin Luther King Jr. has always been a great public speaker because of the amount of passion instilled in his words and his extreme mastery in putting images in the minds of his audience. Not to mention, his message is explicitly conveyed to the audience. Martin Luther King Jr. establishes his acceptance of the Nobel Peace Prize with powerful insight of the Civil Rights Movement, and the must to overcome segregation through the use of figurative language and repetition/example/parallelism/imagery to show that our battle with racism has yet to be over. Martin Luther King uses figurative language to emphasize the importance of the meaning behind his words. He says in his speech over and over â€Å"I am mindful that only yesterday† to demonstrate that racism and discrimination is still going on. He discusses the struggles and conflicts blacks faced due to the hatred and violence that is occurring in the world. King repeats the horror of the current situations to allow his audience to understand that something still needs to be done. He feels, maybe if he says it enough times, people will actually do something about it, because the award he is receiving simply means nothing without action. To show that he will not give up until a change comes, he repeats the words â€Å"I refuse to accept† and goes on to tell of the excuses people use as why not to change. Martin Luther King Jr. believes that action will lead us down a road where love and hope await. Here we can find a world of freedom and justice. Martin Luther King uses imagery with his figurative language. He uses it to not only tell but show his audiences how the current ways of people are not helping pave the way to a brighter future, which encompasses no discrimination, only peace. He compares racism to a starless night to illustrate that racism is a dark and very inhumane part in the lives of many people. He says â€Å"beauty is truth and truth beauty† to depict in the minds of audience that once they’ve acknowledged that the truth is the truth in the ircumstances they face, it will be a much more beautiful tomorrow than they could ever imagine. Martin Luther King wants everyone to honestly ponder about the conflict we have and decide whether we want to take part of the solution or add to the problem when he says â€Å"this faith can give us courage to face the uncertainties of the future [and] give us new strength to continue forward. † And by doing so, people will work and build a better future for all of us, where there is no racism, but peace.

How to Motivate Employees Essay

Introduction A â€Å"Dark Horse† company was founded in 1994, which is well known for manufacturing tires in Uzbekistan for local cars. The company produces low prized tires which is more affordable for citizens. However organization is facing high competitiveness in the local market, moreover, the problems concerned with the location of the company which is far from the city center, as a result, it has high turnover rate. â€Å"Dark Horse† company contains 50 employees, 5 of them works in Administration, 7 in Sales, other 38 employees work in Production. 1. Motivation plans The key factor of success in today’s business is employee’s performance  because, their working quality designates business improvement. However, making workers motivated is not easy for organization. Money does not only key, therefore, employees should have many senses that encourages working hard. Consequently, we planned many motivation theories in order to create those senses. 1.1 Achieving high job satisfaction Source: buzz.waspbarcode.com 1. Making high job satisfaction starts with suitable working hours. Setting convenient schedule shows that worker’s personal life is also important for employers. Consequently, it gives opportunity to make relationship between employer and workers better. 2. According to the famous companies, organizing rewards like â€Å"Initiator worker† once in a month is very effective. Because, individual recognition intensive tool to increase workers moral and motivation and their performance. 1.2 Reducing employee turn-around Source: halogensoftware.com 1. Interview with candidate should be carefully. Gather as much as information you can about job applicant. Skill testing is also effective to hire right people from the beginning. 2. Every employee should have exact development plan and should be trained at least annually. As a result, they think about their career and its progress. 3. Any organization cannot hold worker if they want to leave. So that, do exit interview where, you can know reasons and factors why they are going. Eventually, you can reduce employee turnover with basing on these information. 1.3 Improving high productivity Source: halogensoftware.com 1. If any company wants to achieve high productivity, they should start with task partition. Firstly, do not assign two tasks at the same time. Secondly, order every task to specialists. Consequently, you will realize that your business running in the right direction. 2. Statistics show that leading company’s key factor of success is collaboration among staff. Moreover, every workers skills and ability should be considered and headed off effectively. 3. In order to motivate employee that encourages to high productivity work places should be furnished with extra technologies and equipments. At the same time, workers should have knowledge and practice to work with them. Training staff constantly and informing about news increases worker’s performance and it is very important in today’s business. 1.4 Reaching high-quality work Source: halogensoftware.com 1. High-quality performance of company’s bottom line is fundamental of growing. There are some methods of improving this staff. First of all, competition among employees. Furthermore, every manager of organization should have skill to make healthy competition. 2. Second method is avoiding micromanaging. It might be seen unusual but it is really important in working environment. Because, every worker should have sense of confidence and must be given freedom. 3. Challenge your employees with new tasks. New duties might be absolutely different comparing with duty which they used to do. However, it would give them more practice, training and opportunity to develop their ability. 2. Methods of motivating all employees Most employers may find it hard to encourage employees to give of their best obligation at work. It is a fact that in many companies’ employers doesn’t understand the power of motivating employees and its importance. 2.1 Happy environment Based on â€Å"McGregor’s theory Y† assume that employees working under proper environment and like the work they do, will aim to take the responsibility  in order to satisfy their social, esteem, self-actualization needs. The atmosphere of the company should be positive and fun. Some organization’s employees usually celebrate birthdays, anniversaries and celebrate outstanding achievements, and other company’s employees organize different volleyball or football competitions. Encouraging activities that unit and improve teamwork. Moreover companies tend to make comfortable and enjoyable workplace for employees 2.2 Give a praise in public According to â€Å"Maslow’s theory of human motivation†, glorifying the employee’s goals in a public forum in different meetings. This will give a great boost for the certain person’s morale and may serve as a motivation to others. Moreover, recognition also can be a useful factor such as starting â€Å"employee of the month† program or just making compliment and simple things like thanking face-to-face, it will improve self-esteem of employees. 3. Three ways to motivate the minimum wage Motivating employees is essential for any company in order to develop. However, it is a common phenomenon and indisputable fact that many companies find it hard to stimulate minimum wage employees. According to â€Å"Maslow’s Theory† people, who get minimum salary, have trouble with basic and first needs for living such as food, clothes, water and moreover they are trying to protect themselves from physical and economic harm. At its simplest, this type of people belong to low-level need: Physiological and Security Needs. Below we will introduce 3 ways to motivate them. 3.1 Rewards It would certainly be a sobering thought to assert that some luxury items such as ticket to an entertainment events and movies, or perhaps a little money for perfect performance will keep them motivated. If money is restricted, pizza for lunch twice a week or ordering donuts on Fridays will give them something to look forward to. 3.2 Promotion Many minimum-wage workers have a lot of ambitions and plans but have trouble getting up the corporate ladder. Based on â€Å"Herzberg’s Two-Factor Theory† helping to realize personal growth of potential employees, they will give the chance for further amelioration by providing extra training courses and proper education. It will stimulate minimum-wage workers to show their best in order to get a promotion. 3.3 Make Them Feel Special Minimum wage workers usually feel themselves undervalued and unimportant. Rod Walsh, co-author of â€Å"Semper Fi: Business Leadership the Marine Corps Way,† likens business to the military. Marine recruits are made to feel that they are part of an elite team from day one. Make your employees feel the similarly, emphasizing special sides of your business and always reminding them that not just anyone can be successful in this certain job. 4. Teamwork and individualism Nowadays, in organizational context teamwork and individual worker play important but different roles. From the McGraw-Hill’s â€Å"Business† book, it can easily be inferred that benefit of teamwork outweigh the individual one. 4.1 Working in a Team People working in a team more likely to have better communication with others Employees cooperate with each other, as a result, it increases the work efficiency Teamwork give a chance for sharing ideas among the group As person’s knowledge and ability are restricted it would be easy to deal problems in a team. Shortly, two heads are better than one Working in a group makes relationship better Group working allows employees to complete complex and large tasks which are  impossible for one individual. Furthermore, teamwork detects all minor problems which might be missed by person. 4.2 Benefits of Individualism One of the main advantage of individual worker is better concentration and focus on project. Working individually makes real to decide what to do and when It allows to make decisions by your own. Individual workers do not rely on others and only responsible people for work Individualism brings creativity and innovation to business. According to researches by Professor Barry Staw in the May 2006, organizations that promote an individualistic behavior are more successful in business. 5. Improving company’s growth and profit 5.1 Increasing productivity of company Connect employees virtually across the organization. Establish employee portals and different sites which can manage to connect teams and groups with each other, for the employees to do their work more effectively and efficiently within the company. Control productivity of the business and employee progress on goals. Online business software solutions enable managers to more easily track progress during every phase of goal completion and offer instant reinforcement or handler to keep productivity and deadlines on track. It will improve business productivity because the company is staffed with workers who are constantly learning new skills and being challenged to do their best. Moreover, employees who are motivated, happy and alerted will work harder. Motivating your staff members by awarding them for their successes, using material and non-material stimuli. 5.2 Increasing profitability of company Preparing Analytical Tools. Management should have an encounter or analyst to prepare analytical tools such as a common-size income statement. This income statement shows every expense as a percentage of sales, allowing management  to isolate costs that could contribute to decreasing profits. The company can perform this analysis for, preferably, three years of historical data. An analyst compares the three years to each other by reading across horizontally. Expenses as a percent of revenue are compared for each year to reveal trends that show expenses raising or lowering as a percent of sales over time. Some costs, such as the cost of goods sold, will naturally rise with sales increases because they represent the raw goods used to make products to sell. Building rent, administrative costs and some utility bills should remain the same, regardless of increases in sales. Conclusion All things considered above, it can be concluded that organizations should survive in today’s competitive environment. Moreover, they should think about how to improve productivity and increase profit of the company. Motivation is the main aspect in achieving this development. If all suggestions, which were illustrated, are implemented, the company has the chance for further amelioration and improvement. References 1. Australian School of Business (September 21, 2010) Productivity: How to Make Companies Work Smarter. Available at: http://knowledge.asb.unsw.edu.au/article.cfm?articleid=1218#top [Accessed 1st March, 2014] 2. Bob Whipple (2012) 10 Keys for Reducing Turnover. Available at: http://www.leadergrow.com/articles/27-10-keys-for-reducing-turnover [Accessed 27th February, 2014] 3. C. H. Tan, D. Torrington. (2014) Human Resource Management in Asia. 3rd ed. Pearson. pp-139-145 4. Chris Lake (September 10, 2013) 25 ways to boost employee satisfaction levels and staff retention. Available at: https://econsultancy.com/blog/63380-25-ways-to-boost-employee-satisfaction-levels-and-staff-retention [Accessed 3rd March, 2014] 5. D. Torrington, L. Hall, S. Taylor, C. Atkinson, (2011) Human Resource Management. 8th ed. Pearson. pp-335-341 6. Dunya Carter (January 18, 2013) 10 Easy Ways to Increase Your Job Satisfaction. Available at:

The Truth About God Essay Example | Topics and Well Written Essays - 2000 words

The Truth About God - Essay Example Scientists have also their own understanding of God. In tandem with this assertion, the paper aims at providing diverse understanding of God by the Christians, as well as non-Christians. In addressing this, the paper will expound on what the Bible says about God, the views of renowned Ellen White, and the views of non-Christians. According to Christians, as portrayed in the Bible, there is one God. For instance, in the book of Mark 12:29, 32-34 as expounded by Clayton (3) Jesus explained on the existence of only God with one kingdom. In relation to this, Clayton (3) claims that 1 Corinthians 8:4 warns people against offering sacrifices to idols since there is only one God. According to Clayton, God is the Father of all things. This is also evidenced in 2 Corinthians 1:3 that defines God as not only the Father of Jesus Christ, but also the Father of mercies, as well as comfort (Clayton 5). Christians believe that God of Jesus Christ is the Father of glory. According to them, the same God is their God and gives unto them the spirit of wisdom. Apart from considering God as the source of the spirit of wisdom, Christians also understand that God dwells in heaven. Christians believe God has a throne that is heaven. It is from this throne that God looks at all His creation as well as supervises the activities in heaven. The position of God in heaven correlates His role in human life. He has power to control all the happenings in the whole world since there is none above Him. In relation to this, Christians believe that God is authoritative. He is the one that gave Angle Michael the authority of directing the Israelites in the wilderness (Clayton 8). Christians also believe that God uses His son and the spirit to guide them in life. In tandem with this, it is apparent that Christians know that Jesus Christ is the Son of God who intercedes for them in heaven. According to Christians, God is very caring. This is evidenced by

Communication Theory Paper Essay Example | Topics and Well Written Essays - 750 words

Communication Theory Paper - Essay Example The communication process in use depends on the availability of resources, skills and understanding of the members. This paper aims to analyze the communication process adopted by XYZ Hospital where I work as a trainee. It also provides a brief account of cultural differences that affect the communication process within the work premises and also recommends some necessary steps to minimize the risks associated with communication misinterpretations. The group communication process being utilized in our workplace is efficient and effective due to its direct nature. The direct communication strategy helps in transferring the information and ideas directly. However, there are certain factors involved that affect the communication process and its effectiveness. Since, we are working in a hospital setting and have a diverse workforce; it becomes difficult to keep the cultural and moral values unbiased for all the employees. The gender differences and cultural distinctions pose a threat to a single communication pattern for effective and efficient use of communication methods (Gaddis, 2006). The group comprises 6 male members and 3 female members excluding me. I am working as a group leader and the factors that influence the communication patterns involved are identified after careful analysis. The communication style differs on the basis of gender differences. Female members require carefully chosen words and more flexible tone than do the male members. Female members are more sensitive to the linguistic peculiarities than males. The tone, facial expressions, body language, eye movement, gestures and actions must be in line with the message being conveyed. Females are more sensitive to the tone of voice and expressions on face. They require a flexible and soft attitude and work more efficiently if provided with specific instructions about the work. On the other hand male staff requires a more